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Advertising And Public Relations Research at Meripustak

Advertising And Public Relations Research by JUGENHEIMER, Phi

Books from same Author: JUGENHEIMER

Books from same Publisher: Phi

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General Information  
Author(s)JUGENHEIMER
PublisherPhi
Edition1
ISBN9788120341364
BindingPaperback
LanguageEnglish
Publish YearJanuary 2010

Description

Phi Advertising And Public Relations Research by JUGENHEIMER

Key Features:-

  • Each chapter begins with a list of learning objectives
  • The text material (supplemented by plentiful exhibits) is exceptionally clear and readable, and has
  • Chapters conclude with brief summaries, discussion questions to help expand and test students? compr
  • Suggested research exercises, and sources for additional information at the end of each chapter


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