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Agenda Setting In A 2.0 World New Agendas In Communication at Meripustak

Agenda Setting In A 2.0 World New Agendas In Communication by Thomas J Johnson, T and F CRC

Books from same Author: Thomas J Johnson

Books from same Publisher: T and F CRC

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General Information  
Author(s)Thomas J Johnson
PublisherT and F CRC
ISBN9780415837002
Pages320
BindingPaperback
LanguageEnglish
Publish YearJanuary 2013

Description

T and F CRC Agenda Setting In A 2.0 World New Agendas In Communication by Thomas J Johnson

This volume explores agenda-setting theory in light of changes in the media environment in the 21st century. In the decades since the original Chapel Hill study that launched agenda-setting research, the theory has attracted the interest of scholars worldwide. Agenda Setting in a 2.0 World features the work of a new generation of scholars. The research provided by these young scholars reflects two broad contemporary trends in agenda-setting: A centrifugal trend of research in the expanding media landscape and in domains beyond the original focus on public affairs, and a centripetal trend further explicating agenda-setting’s core concepts.



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