Description
Oxford University Press An Illustrated History of Indian Enterprise by Federation of Indian Chambers of Commerce and Industry (FICCI)
This volume provides an evocative account of Indian entrepreneurship and entrepreneurs from the dawn of civilization to the present. Broadly classifying the Indian business saga into pre- and post-Independence eras, it maps the trajectory of Indian enterprise with all its turns. Including contributions from Dwijendra Tripathi, R. Champakalakshmi, Shireen Moosvi, Purushottam Agarwal, Ashok Desai, T.C.A. Srinivasa-Raghavan, and Vikram Singh Mehta, this volume chronicles the Indian business narrative through the intersections of history, culture, and commerce to offer a multidimensional perspective. It examines the policies and institutions that have enabled growth, studies the entrepreneurial role of the private sector and the role and position of public sector enterprises in the current scenario, and also looks at the possible future course for Indian business. Documenting the incredible journey of Indian enterprise through the ages—from the Harappan civilization through the Mughal reign to the making of the globally-recognized ‘India Inc.’ brand—this profusely illustrated volume will appeal to anybody interested in the India narrative as well as corporates, entrepreneurs, and students and teachers of business studies, management, economics, and cultural studies.