Description
John Wiley Analytics In A Big Data World: The Essential Guide To Data Science And Its Applications by BART BAESENS
The book discusses the topic of Big Data and Analytics, which is now more relevant and actual than ever before. It is written with a strong practitioner focus, not overly stressing the mathematical underpinnings but the business application instead. It consists of real - life examples from the author's personal consulting and research experience (banking, retailing, government). The book includes an overview of visionary ideas and recent developments in the field with a tremendous potential to create strategic leverage in any business setting.