Business Environment 2E at Meripustak

Business Environment 2E

Books from same Author: Gopal

Books from same Publisher: McGraw Hill

Related Category: Author List / Publisher List

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General Information  
PublisherMcGraw Hill
Publish YearJanuary 2008


McGraw Hill Business Environment 2E by Gopal

This book covers political, social and cultural, economic, financial, international, legal, technological, demographic and nature environmental factors in detail. Also included is a chapter on current issues in business environment to highlight the ever-changing scenarios that businesses confront.Social responsibility of business is a much talked about topic. A full chapter is devoted to this topic to emphasize its importance accordance with the requirements of an under graduate syllabi.

Key Features:-

  • Clear presentation of concepts ? lucid writing style
  • Coverage of current issues in business environment
  • Includes discussion on social responsibility of business
  • Review questions at the end of chapter