Description

This book covers political, social and cultural, economic, financial, international, legal, technological, demographic and nature environmental factors in detail. Also included is a chapter on current issues in business environment to highlight the ever-changing scenarios that businesses confront.Social responsibility of business is a much talked about topic. A full chapter is devoted to this topic to emphasize its importance accordance with the requirements of an under graduate syllabi.


Key Features:-

  • Clear presentation of concepts ? lucid writing style
  • Coverage of current issues in business environment
  • Includes discussion on social responsibility of business
  • Review questions at the end of chapter

More Details about Business Environment 2E

General Information  
Author(s)Gopal
PublisherMcGraw Hill
ISBN9780070083240
Pages392
BindingPaperback
LanguageEnglish
Publish YearJanuary 2008