Description

This book is a comprehensive text, indispensable for students of B Com and M Com courses of all Indian Universities. Written in a simple and lucid language, it would also be useful for various professional courses like CA, CS, ICWA and MBA.The text offers a balanced treatment of Business Organisation concepts, and principles of Business Management, spread over 34 well-thought-out chapters. These apart, the various management functions, namely, Marketing, Finance, Personnel, and Production have been discussed in separate chapters. The test is replete with references for advanced topics, and important terms and concepts. These are either cited as footnotes and chapter-end references or are mentioned in the Select Bibliography, keeping the readers interest in view. Chapter-end exercises have also been provided to give the readers on opportunity to assess their understanding of the subject.

More Details about Business Organisation And Management

General Information  
Author(s)Basu
PublisherMcGraw Hill
ISBN9780074620847
Pages508
BindingPaperback
LanguageEnglish
Publish YearJanuary 2000