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CRAFTING & EXECUTING STRATEGY
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Key Features
  • Closer to the real-world as well as the theoretical aspects of the subject
  • Detailed topical coverage of contemporary topics - such as corporate social responsibility, environm
  • Extensive Adaptation to cater to Indian students - 12 strategic thinking capsules as well as 8 case
  • The Indian aspects of Strategic Management in relation to the global environment
  • Strong Pedagogy - 43 Cases (29 in book + 14 on OLC) along with a dozen pedagogical features make for
Description

Crafting and Executing Strategy' by Thompson etc. all remains mainstream and balanced, mirroring both the penetrating insight of academic thought (in the text) and the pragmatism of real-world strategic management (in the cases). Also, the textbook provides a definitive balance between the most popular approaches towards Strategic Management. Needless to add, the cases provoke interesting classroom discussions, deepening students' understanding of the material in the process.

More Details About CRAFTING & EXECUTING STRATEGY
General Information
Author(s)THOMPSON
PublisherTata McGraw Hill Education (India) Pvt Limited
Edition19
ISBN9789339204082
Pages952
BindingPaperback
LanguageEnglish
Publish YearJanuary 2014
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