Description
Pearson E-Business 2.0 Roadmap For Success by Ravi Kalakota
Ravi Kalakota and Marcia Robinson have created a timely follow-up to the best-seller on this crucial topic, E-Business 2.0. Drawing on their extensive personal experience working with leading businesses, they provide a clear picture of the benefits and challenges that e-business presents and identify the fundamental design principles for building a successful e-business blueprint. This new edition incorporates the latest strategies and techniques gained from the experiences of the first generation of e-businesses. In addition to updated information on application framework design, the book now features more detail on strategy and e-business execution.