Description
MC GRAW HILL INDIA Entrepreneurship 11Th Edition by Robert D. Hisrich Michael P. Peters Dean A. Shepherd Sabyasachi Sinha
Entrepreneurship 11th edition is a textbook that encourages students and readers to follow a logical manner on the process of formulating planning and implementing a new venture. It draws examples from real-life entrepreneurs and successful ventures. Its lucid language excellent pedagogical features along with mention of important web sites assist readers to reinforce key topics and get started. Comprehensive book-end cases give in-depth insights and address the dynamics of today's’ entrepreneurial challenges. While striking a fine balance between theory and practice the text attributes special focus on the Indian context to improve the comprehension of concepts for the Indian audience.