Description
McGraw Hill Experiencing Intercultural Communication, 6/E by Judith N. Martin, Thomas K. Nakayama
Experiencing Intercultural Communication, An Introduction, 6th Edition, provides students with a framework to begin building
their intercultural communication skills. Through understanding the complexities of intercultural interaction, students start the
process of learning about other cultures in their professional endeavors and personal relationships. The unique backgrounds
of coauthors Judith N. Martin, a social scientist, and Thomas K. Nakayama, a critical rhetorician bring a distinctive perspective
to this thought-provoking subject matter.
Salient Features:
å Thoughtful examination of how peoples’ cultural
differences affect the ways in which they communicate,
both face to face and online, and how they are
perceived, with personal anecdotes throughout the
book taken directly from individuals worldwide.
å Straightforward discussion of the role history plays in
intercultural communication and how it affects the way
in which people communicate.
å New discussion on the differences between generations
and how they communicate, with the younger
generation preferring to communicate digitally and the
older generation favoring face-to-face communication.
å Updated discussion on the positive and negative role of social media on intercultural encounters.