Description

The F-Commerce Handbook delivers a detailed overview of how to succeed in todays fastest growing online commerce category, selling through social media. Facebook got people and businesses connected. Now businesses want to know how to take the next step by actually selling through the popular social media site. Authors Paul Marsden and Paul Chaney are two of the most connected and knowledgeable authorities on F-commerce. In this book, they deliver practical guidance, proven strategies, and best practices from todays most innovative F-commerce practitioners for how to leverage relationships and generate profits selling on Facebook. Facebook is the selling tool of the future. Start building your f-commerce strategy now, and start making Facebook pay today by turning Likes into Buys.

More Details about F-COMMERCE HANDBOOK

General Information  
Author(s)MARSDEN
PublisherMcGraw Hill
ISBN9781259061202
BindingPaperback
LanguageEnglish
Publish YearJanuary 2012