Description
University of Pennsylvania Press How Real Estate Developers Think Design Profits and Community by Peter Hendee Brown
Cities are always changing: streets, infrastructure, public spaces, and buildings are constantly being built, improved, demolished, and replaced. But even when a new project is designed to improve a community, neighborhood residents often find themselves at odds with the real estate developer who proposes it. Savvy developers are willing to work with residents to allay their concerns and gain public support, but at the same time, a real estate development is a business venture financed by private investors who take significant risks. In How Real Estate Developers Think, Peter Hendee Brown explains the interests, motives, and actions of real estate developers, using case studies to show how the basic principles of development remain the same everywhere even as practices vary based on climate, local culture, and geography. An understanding of what developers do and why they do it will help community members, elected officials, and others participate more productively in the development process in their own communities._x000D__x000D__x000D_Based on interviews with over a hundred people involved in the real estate development business in Chicago, Miami, Portland (Oregon), and the Twin Cities of Minneapolis and St. Paul, How Real Estate Developers Think considers developers from three different perspectives. Brown profiles the careers of individual developers to illustrate the character of the entrepreneur, considers the roles played by innovation, design, marketing, and sales in the production of real estate, and examines the risks and rewards that motivate developers as people. Ultimately, How Real Estate Developers Think portrays developers as creative visionaries who are able to imagine future possibilities for our cities and communities and shows that understanding them will lead to better outcomes for neighbors, communities, and cities._x000D_ Table of contents :- _x000D_
Prologue. A Brick Wall in Evanston_x000D_
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Chapter 1. Developer as Visionary_x000D_
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Chapter 2. Deal Makers_x000D_
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Chapter 3. The Real Estate Development Process_x000D_
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Chapter 4. Developers and Their Architects_x000D_
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Chapter 5. Good Design_x000D_
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Chapter 6. Selling Real Estate_x000D_
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Chapter 7. Market Cycles, Leverage, and Timing_x000D_
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Chapter 8. Profits, Values, and a Sense of Purpose_x000D_
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Chapter 9. The Creation of Place and Culture_x000D_
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Chapter 10. Developers and the Community_x000D_
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Notes_x000D_
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Index_x000D_
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Acknowledgments_x000D_