Description
John Wiley Information Technology For Management 2Nd Edition 1998 by Etc., Efraim Turban
This text demonstrates how to use information systems to solve management problems. It integrates international issues, strategy and innovation. By taking a practical managerial-oriented approach, the book demonstrates that information technology can be provided not only by information systems departments, but by end users as well. This edition features a theme that is integrated throughout the text emphasizing the use of networks and the Internet both within companies to improve communications between functional areas and, amongst companies to enhance communication with customers and suppliers. A variety of cases are included which highlight problems many corporations can encounter, as well as international cases, to illustrate how IT can be adapted to conform to other cultures. It also contains chapters on electronic commerce and economics of information technology, and covers technology and applications such as fuzzy logic, neural computing, and hypermedia.