Description

Prepare future managers to face the differences in business communication across cultures. With the globalization of the world economy, it is imperative for current and future managers to be sensitive to the differences they will encounter in intercultural communication. To help make students aware of these differences, Intercultural Business Communication contains practical guidelines and information on how to conduct negotiations across countries, write business letters in different societies and includes the general "dos" and "don'ts" in international business.

More Details about Intercultural Business Communication 6th Edition

General Information  
Author(s)Chaney and L
PublisherPearson India
Edition6
ISBN9789332536807
Pages298
BindingPaperback
LanguageEnglish
Publish YearJanuary 2014