More Details about Introducing Communication Theory, 6/e

General Information  
Author(s)Richard L. West, Lynn H. Turner
PublisherMcGraw Hill
Edition6th Edition
Publish YearOctober 2018


Introducing Communication Theory: Analysis and Application focuses on the links among theory and everyday experiences. The text uses an engaging writing style and a consistent and organized template to present the concept of theory and help students become insightful critical thinkers. Salient Features: å *NEW* Introduction Communication Theory: Analysis and Application website å Extensive revision and updating undertaken in EACH chapter å *NEW* Qualitative and/or Quantitative critiques provided at the conclusion of each theory chapter å Significant reorganization in seven chapters å The addition of nearly 200 *NEW* references, reflecting the explosion in communication research å *NEW* information on socially significant topics, including Black Lives Matter, climate change, the world refugee crisis, terrorism, corporate profits, among other areas å *NEW* THEORY-INTO-PRACTICE (TIP) features presenting real-world applications of the various conclusions derived from a particular theory å *NEW* chapter-opening quotations and comments from the relevant theorist(s). Illustrating the essence of each theory