Shopping Cart
0 Item in Cart

MARKETING RESEARCH
Books from same Author: BERI
Books from same Publisher: McGraw Hill

Rating  
(80 Ratings)

Retail Price: 645.00/-
Price: 581.00/-
Inclusive all taxes
10.00% OFF
Sold By: Store4Doctors

Offer 1: Get 10.00% + Flat ₹ 50 discount on shopping of ₹ 1500
                use code:
MPSTK50

Offer 2: Get 10.00% + Flat ₹ 150 discount on shopping of
                ₹ 5000 use code:
MPSTK150

Free Shipping (for orders above ₹ 499)  *T&C apply.

In Stock Click For New Edition
Select Quantity :




Description

The fifth edition of this well known text continues to comprehensively discuss the tools and techniques used for marketing research which facilitates managerial decision-making. With the addition of new cases and a new chapter on Ethical Issues in Marketing Research, this new edition adds further clarity to the process of market research. A better design and coverage makes this edition vital for postgraduate and undergraduate students of management and commerce as well as for the practitioners of marketing research.

More Details About MARKETING RESEARCH
General Information
Author(s)BERI
PublisherMcGraw Hill
Edition5th Edition
ISBN9781259004902
BindingSoftbound
LanguageEnglish
Publish YearMarch 2013
Reviews of MARKETING RESEARCH
Average Rating

Write A Review

TOP REVIEWS


Top Reviews lists the most relevant product reviews only.


RECENT TOP REVIEWS