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Management Information Systems_2018 B at Meripustak

Management Information Systems_2018 B by O. BRIEN, MC GRAW HILL INDIA

Books from same Author: O. BRIEN

Books from same Publisher: MC GRAW HILL INDIA

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General Information  
Author(s)O. BRIEN
PublisherMC GRAW HILL INDIA
ISBN9789353164652
Pages824
BindingPaperback
LanguageEnglish
Publish YearJanuary 2018

Description

MC GRAW HILL INDIA Management Information Systems_2018 B by O. BRIEN

This book helps students to master use and manage information technologies to revitalize business processes develop new products and services improve decision making and achieve competitive advantage. Presenting fundamentals of information systems through a managerial perspective explaining how technologies such as databases networks and systems development are being used by corporate enterprises to improve performance. The revised 11th edition is specially designed with up-to-date coverage of emerging technologies and essential role of Internet technologies in providing a platform for business commerce and collaboration processes among all business stakeholders. It is packed with real-world cases in-depth examples emerging technologies like AI cloud computing business analytics IoT etc. illustrating how businesses and organizations employ concepts to gain competitive advantage. Salient features: Exclusive real-world cases and examples from businesses and organizations such as Flipkart Bajaj finance HDFC Bank mobile Banking NIIT uti mutual funds zapak mdh etc. Four-area information systems framework: Foundation concepts business applications information Technology infrastructure and development and security challenges special emphasis on critical issues around information systems like data security privacy and ethical use of information special emphasis on the strategic role of information systems in governance and its importance regarding Cyber Security.


Management
Business Research
CAT
MBA

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