Description

Baye and Prince’s bestselling Managerial Economics and Business Strategy provides a complete solution designed to help students use tools from intermediate microeconomics, game theory, and industrial organization to make sound managerial decisions. A range of print and digital formats combined with frontier research, inclusion of modern topics, and balanced coverage of traditional and modern microeconomics produce a new offering that is easier to teach from and more dynamic and engaging for students. Salient Features • Focus on Business Strategy • Full Coverage of the Economics of Information • Links to Other Business Disciplines • Calculus and Non-Calculus Alternatives • Time Warner Case

More Details about Managerial Economics And Business Strategy, 8/e

General Information  
Author(s)Michael Bay
PublisherMcGraw Hill
ISBN9789339204068
Pages676
BindingSoft Cover
LanguageEnglish
Publish YearJanuary 2014