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Search Engine Optimization: Your Visual Blueprint For Effective Internet Marketing, 3rd Edition
Click for related books: Kristopher B. Jones

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Key Features
  • The popularity of search-engine marketing can't be overstated. Google has revolutionized the way peo
  • Covers important emerging principles in SEO such as the increasing role of social media websites suc
Description

To grow ones business faster, businesses need to acquire new customers while driving more business from existing customers, but in a cost-effective way. The most effective way is to use search engines to increase traffic and visibility to ones web site. According to the Interactive Advertising bureau, pay-per-click (PPC) advertising is the fastest growing segment of all advertising. Integrally related to PPC or "paid search" is the concept of organic search-engine placement, referred to by website owners and marketers as search-engine optimization (SEO). SEO is an equally important and powerful form of online marketing and is an essential component of an effective internet marketing strategy.

More Details About Search Engine Optimization: Your Visual Blueprint For Effective Internet Marketing, 3rd Edition
General Information
Author(s)Kristopher B. Jones
PublisherWiley India
Edition3
ISBN9788126542901
Pages336
BindingPaperback
LanguageEnglish
Publish YearJune 2013
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