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Selling And Negotiation Skills : A Pragmatic Approach at Meripustak

Selling And Negotiation Skills : A Pragmatic Approach by Prashant Chaudhary, Sage Publications India Pvt Ltd

Books from same Author: Prashant Chaudhary

Books from same Publisher: Sage Publications India Pvt Ltd

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General Information  
Author(s)Prashant Chaudhary
PublisherSage Publications India Pvt Ltd
EditionEdition Statement First Edition
ISBN9789353282127
Pages300
BindingPaperback
LanguageEnglish
Publish YearApril 2019

Description

Sage Publications India Pvt Ltd Selling And Negotiation Skills : A Pragmatic Approach by Prashant Chaudhary

An indispensable companion to every student and professional who hopes to master the art of negotiation and selling.In todays challenging business environment and transforming consumer behaviour selling and negotiation skills are paramount in gaining competitive advantage and to drive success. This comprehensive yet concise book dwells upon these critical skills at large covering the varied sales approaches and strategies along with negotiation styles and tactics. The text is interspersed with numerous illustrative examples from diverse real-life situations for an easy understanding of the subject.Written in a simple lucid language and filled with essential tools and helpful tactics Selling and Negotiation Skills: A Pragmatic Approach simplifies the whole negotiation process to achieve a win-win situation for everyone. The books practical and highly effective framework aims to help the readers harness the much-needed selling and negotiation skills to their advantage.Key Features* Complex concepts elaborated through innovative examples tables and schematic diagrams* Illustrations from mythology movie scenes and simulated role plays* Caselets in each chapter; three major case studies from international affairs diplomatic dialogues and war-based negotiationsshow more


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