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Service Management

Service Management
Books from same Author: Fitzsimmons
Books from same Publisher: McGraw Hill

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Key Features
  • Balancing conceptual and applied coverage of all aspects of the management and operation of services
  • The book is designed to develop students' skills in both strategic and operational issues pertaining
  • Chapters on supply chain management, project management, and inventory management permit the use of
  • Selective update of examples, "Service Benchmark" boxes, and cases.
  • Ancillary package includes student CDROM and Website that includes self-test quizzes, video clips, S
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Description

The most comprehensive and widely used introduction to service operation book available today.Written by one of the top authorities on the subject, the Fifth Edition of Service Management: Operation, Strategy, Information Technology continues as a market leader by balancing conceptual and applied coverage of service operations and management. The book covers both strategic and operational issues pertaining to service. The breadth of this text's coverage spans qualitative and quantitative aspects of service management.

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General Information
Author(s)Fitzsimmons
PublisherMcGraw Hill
ISBN9780070615663
Pages621
LanguageEnglish
Publish YearJanuary 2006
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