Description

This excellent book makes it quite clear that your business has to focus on customer experience for 21st century business success. It\'s more than refreshing to read the multiple case studies, the well thought out approach and to hear the experienced voices of these authors. You\'ve spent way too much time reading this endorsement. Read the book instead. It’s SO worth it. Paul Greenberg, author of CRM at the Speed of Light.

More Details about The Customer Experience Edge

General Information  
Author(s)SOUDAGAR
PublisherMcGraw Hill
ISBN9781259025792
Pages320
BindingHardcover
LanguageEnglish
Publish YearJanuary 2014