Description
McGraw Hill Behavioural Finance by CHANDRA
This book on Behavioural Finance discusses about financial decision making and financial markets from
the perspective of behavioural sciences and allied disciplines. A well-researched book in the upcoming
area, it is meant to be a text-book for the first course on behavioural finance. It will also provide investment
practitioners and finance executives a rich understanding of the behavioural dimensions of their
decisions..
Salient Features:
• Written in an easy-to-understand language, avoiding technicalities
• Focusses on application of ideas in realms of investment and finance
• 7 chapter-end cases, 57 exhibits and 19 ‘snippets from real world’
• Solved problems and chapter-end exercises