Description
CENGAGE INDIA Communicating In Business With Coursemate Edition 8Th Edition 2013 by Scot Ober, Amy Newman
COMMUNICATING IN BUSINESS, 8E, offers a realistic approach to communication in today's organizations. The text covers the most important business communication concepts in detail, and thoroughly integrates coverage of today's social media and other communication technologies. Building on core foundational written and oral communication skills, the 8th edition helps students make sound medium choices and provides guidelines and examples for the many ways people communicate at work. Students learn how to create PowerPoint decks, use instant messaging and texting effectively at work, engage customers using social media, lead web meetings and conference calls, and more.Part 1: COMMUNICATING IN BUSINESS: THE FOUNDATIONS.1. Foundations of Business Communication.2. Intercultural and Team Communication.3. Interpersonal Communication.Part II: DEVELOPING YOUR BUSINESS WRITING SKILLS.4. The Process of Writing.5. The Process of Revision.Part III: WRITTEN COMMUNICATION.6. Writing Positive and Neutral Messages.7. Writing Persuasive Messages.8. Writing Bad-New Messages.Part IV: WRITING REPORTS.9. Planning the Report.10. Report Writing.Part V: ORAL AND EMPLOYMENT COMMUNICATION.11. Oral Presentations.12. Employment Communication.