Description
Harper Design Contemporary Exhibit Design No.2 Intl by Visual Reference Publications
Contemporary Exhibit Design No. 2 features over 80 unique and diverse exhibits brought to life in over 250 beautifully-reproduced color photos. These exhibits reflect the best work of top exhibit designers. Many are prize-winning exhibits selected from trade show venues from across the U.S. and around the world.The book is organized by exhibit square footage commencing with 300 sq. ft and graduating up to 45,000 sq. ft. The exhibits are represent a plethora of industries running the gamut of clothing, sporting goods, automobiles, computers and electronics, home and building supplies, entertainment, insurance, banking, and many others.Whenever possible, exteriors and interiors are presented to ensure the reader appreciates the design and space utilization ... and can see how these specialized designers have used signage, color, lights, animation and decorative props to make their exhibits "shopper-stoppers" in the world of Show and Sell.Also included is a section on exhibits that appear in museums and corporate offices/headquarters where the main thrust is not to "sell" a product but to provide information, knowledge or background material that will eventually lead tobetter brand acceptance. Showcased are installations in museums, corporate offices, and "good will" examples by company's taking advantage of some moment in time or local event. 1) Introduction1. 50 years of Animal Behaviour.2) The history of behavioural research2. A textbook history of animal behaviour.3. Behavioural Ecology: natural history as science4. The transformation of behaviour field studies.5. Too much natural history, or too little?6. A history of Animal Behaviour by a partial, ignorant and prejudiced ethologist..3) Proximate mechanisms7. Genes and social behaviour.8. Control of behavioural strategies for capricious environments.9. Costing reproduction. 4) Development10. The promise of behavioural biology.11. Making a decision by integrating socially and individually acquired information.12. Behavioural processes affecting development: Tinbergen's fourth question comes of age.13. The case for developmental ecology.5) Adaptation14. Beyond extra-pair paternity: individual constraints, fitness components, and social mating systems15. Interplay between theory and empiricism in sexual selection.16. Indirect selection and individual selection in sociobiology: my personal views on theories of social behaviour.17. Honesty and deception in animal signals.18. Fifty years of bird song research: a case study in animal behaviour.19. Avian navigation: from historical to modern concepts.6) Animal Welfare20. Behaviour and animal welfare.