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Failing to Succeed at Meripustak

Failing to Succeed by K.Vaitheeswaran, Rupa Publications India

Books from same Author: K.Vaitheeswaran

Books from same Publisher: Rupa Publications India

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    • General Information  
    Author(s)K.Vaitheeswaran
    PublisherRupa Publications India
    ISBN9788129148025
    Pages224
    BindingPaperback
    LanguageEnglish
    Publish YearJuly 2017

    Description

    Rupa Publications India Failing to Succeed by K.Vaitheeswaran

    In 1999, when hardly anyone in India transacted on the Internet, K Vaitheeswaran cofounded India’s first ecommerce company Yet, years later, when ecommerce was exploding in India—despite enjoying firstmover advantage—Indiaplaza shut down What went wrong? Lack of funding? Wrong strategies? Or was it something else’?


    Social Science
    Economics
    History
    Sociology
    Political Science
    Public Relation

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