Description
Allen & Unwin Making Business Writing Happen A Simple and Effective Guide to Writing Well by Ralph Brown
Please Find Enclosed Our Brochure For Your Perusal .''With Reference To Your Letter Of .''Please Do Not Hesitate To Contact The Writer .'Tired Of Writing Formal Business Letters Using The Same Old Clich S? Rather Than Giving Your Writing More Credibility, Formal Conventions Make Business Writing Unnecessarily Complicated And Impersonal. And What'S More, Many Of Those Conventions Are Becoming Increasingly Redundant As Business Focuses More On Effective Communication And Building Relationships.So How Can You Write More Effectively? This Book Tells You What You Really Need To Know To Become An Effective Writer. You Won'T Find Any References To Correct Use Of The Auxiliary Verb, Or The Intervening Prepositional Phrase-Just Simple, Practical Ideas That You Will Use And Remember. In Making Business Writing Happen You'Ll Learn How To Apply The 'Golden Rule Of All Communication' And The 'Five Keys To Effective Writing' To Transform Stuffy, Ambiguous And Obscure Writing Into Letters, Reports And Proposals That Anyone Could Read And Absorb - First Time Around.But As With Most Skills, Reading About Them Is Not Enough. Take Advantage Of The Activities, Samples And Checklists In The Final Chapter To Put The Ideas Into Action And Start Writing More Effectively Today!Making It Happen Books Provide You With The Inspiration, Ideas And Tools To Generate Positive Change. The Books In This Series Are Written With A Practical Focus So That You Can Learn About The Theory, Advantages And Pitfalls Of The Subject Matter In Order To Create An Action Plan That Is Right For Your Workplace.