Description
McGraw-Hill Management 1993 Edition by Courtland L. Bovee, John V. Thill, Marion Wood, George Dovel
This text ushers students into the world of management through the eyes of real managers who work in real organizations - for-profit companies, not-for-profit firms, and government agencies. It presents hundreds of examples that grab student's interest while helping them understand the challenges, issues, and achievements of contemporary management. Students not only read about management, they experience it firsthand through a variety of highly involving activities in every chapter.With its unique case study/simulations, video exercises, assignments to improve communication skills, and a host of activities that foster critical thinking, it is an ideal undergraduate management text. Special features include - in-depth examination of global management (chapter 5); coverage of quality, productivity, and customer satisfaction throughout; balanced exploration of social responsibility and ethics; twenty videos and related exercises help students understand how management principles are applied.Also available - instructor's manual (0-07-006831-1), test bank (0-07-006833-x), study guide (0-07-006836-4), video series (0-07-911519-5), acetates (0-07-006835-6), transparency masters (0-07-074529-3), computerized test bank IBM 5 1/4" (0-07-831683-9), IBM 3 1/2" (0-07-833953-3). Table of contents :- Part 1: Understanding management today; the foundations of management; management theories and perspectives; the complex management environment; social responsibility and ethics; management and the global organization. Part 2: Strategy and planning; decision making and problem solving; organizational goals and planning; strategic management and implementation. Part 3: Organization and human resource management; the foundations of organization structure; organizational design; organizational change and creativity; organizing change and creativity; organizing new ventures; human resource management. Part 4: Leadership and motivation; management and communication. Part 5: Management control; information resource management; the foundations of management control; operations management; quality, productivity, customer satisfaction.