Description
PEARSON Microeconomics Global Edition 8Th Edition 2018 Edition by Jeffrey Perloff
For courses in microeconomics.Significantly revised and updated with new real-world examples, exercises, and applications, this edition remains the premiere microeconomics text to marry formal theory with robust, thoroughly analysed real-world problems. Intended as an intermediate microeconomics text, Perloff introduces economic theory through a combination of calculus, algebra, and graphs. The text integrates estimated, real-world problems and applications, using a step-by-step approach to demonstrate how microeconomic theory can be applied to solve practical problems and policy issues. Compared to other similar texts, the author also places greater emphasis on using contemporary theories-such as game theory and contract theory-to analyse markets. 1. Introduction 2. Supply and Demand 3. Applying the Supply-and-Demand Model 4. Consumer Choice 5. Applying Consumer Theory 6. Firms and Production 8. Competitive Firms and Markets 9. Applying the Competitive Model 10. General Equilibrium and Economic Welfare 11. Monopoly 12. Pricing and Advertising 13. Oligopoly and Monopolistic Competition 14. Game Theory 15. Factor Markets 16. Interest Rates, Investments, and Capital Markets 17. Uncertainty 18. Externalities, Open-Access, and Public Goods 19. Asymmetric Information 20. Contracts and Moral Hazards Appendixes Answers to Selected Questions and Problems Sources for Challenges and Applications References Definitions Index