Description
HarperCollins Publishers Inc Paradox Of Choice, The by Barry Schwartz
Whether were buying a pair of jeans ordering a cup of coffee selecting a longdistance carrier applying to college choosing a doctor or setting up a 401(k) everyday decisionsboth big and smallhave become increasingly complex due to the overwhelming abundance of choice with which we are presented. As Americans we assume that more choice means better options and greater satisfaction. But beware of excessive choice: choice overload can make you question the decisions you make before you even make them it can set you up for unrealistically high expectations and it can make you blame yourself for any and all failures. In the long run this can lead to decisionmaking paralysis anxiety and perpetual stress. And in a culture that tells us that there is no excuse for falling short of perfection when your options are limitless too much choice can lead to clinical depression. In The Paradox of Choice Barry Schwartz explains at what point choicethe hallmark of individual freedom and selfdetermination that we so cherishbecomes detrimental to our psychological and emotional wellbeing.
In accessible engaging and anecdotal prose Schwartz shows how the dramatic explosion in choicefrom the mundane to the profound challenges of balancing career family and individual needshas paradoxically become a problem instead of a solution. Schwartz also shows how our obsession with choice encourages us to seek that which makes us feel worse. By synthesizing current research in the social sciences Schwartz makes the counter intuitive case that eliminating choices can greatly reduce the stress anxiety and busyness of our lives. He offers eleven practical steps on how to limit choices to a manageable number have the discipline to focus on those that are important and ignore the rest and ultimately derive greater satisfaction from the choices you have to make.