Description
Lulu.com Potemkin Inc. by Philippe Joly
Perception is everything, but what to do with it in business? While a 300 years old myth offers a clue, the book “Potemkin, Inc.” gives an original answer. The entrepreneur, Philippe Joly, shares his true, entertaining, and funny stories and anecdotes, to show a controversial reality behind many Start-Ups, and takes the reader on a guided-tour backstage to see what is really going on. This personal visit behind the scenes, provides a fascinating insight into the Samson and Goliath battles that many one-man bands and small businesses do fight and win, every day, by inventing their own rules and creative ways in order to seize opportunities.