Description
Allen & Unwin So You Have a Great Idea for a Business... Now What? by Justin Herald
So, You Have A Great Idea For A Business And Have Plucked Up The Courage To Make It Happen. But Where Do You Go From Here? Unless You Are Fully Prepared For The Life-Changing Journey You Are About To Embark On, Your Great Idea May Lead To Some Unwelcome Surprises."So You Think You Have A Great Idea For A Business...Now What?" Offers Practical, Motivational Advice To Help Turn Your Bright Idea Into A Successful Business. Packed With Expert Advice And Cases Studies Of Successful - And Not So Successful - Ventures, This Is Essential Reading For Anyone Wanting To Make The Most Of A Great Idea.