Description
Wiley India Social Media Metrics For Dummies - Marketing by Leslie Poston
Introduction
Part I: Metrics? What the Heck Is That?
Part II: Navigating the Measurement Jungle
Part III: Putting Your Metrics on Steroids
Part IV: Keeping Your Finger on the Pulse of Living, Breathing Metrics
Part V: Taking the Deep Dive into Advanced Metrics
Part VI: Predicting Future Metrics
Part VII: The Part of Tens