Description
Springer Software Product Management and Pricing Key Success Factors for Software Organizations by Hans-Bernd Kittlaus, Peter N. Clough
Software product management and pricing are key success factors for any organization providing software, be it a software company or an organization responsible for software in a company that belongs to a different industry. After defining the term "software product" and looking at the business and organizational sides, the core elements of software product management and pricing are discussed. Recommendations are given on how to deal with these elements depending on different types of organizations and products in order to achieve the long-term success._x000D_ Table of contents :- _x000D_
Software Products: Terms and Characteristics.- Software as a Business.- The Elements of Software Product Management.- The Elements of Software Pricing.- Software Product Management and Pricing in the Company Structure.- Summary and Outlook._x000D_