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Special Events Creating And Sustaining A New World For Celebration 7Th Edition at Meripustak

Special Events Creating And Sustaining A New World For Celebration 7Th Edition by Goldblatt J , John Wiley

Books from same Author: Goldblatt J

Books from same Publisher: John Wiley

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  • General Information  
    Author(s)Goldblatt J
    PublisherJohn Wiley
    Edition7
    ISBN9781118626771
    Pages432
    BindingHardcover
    LanguageEnglish
    Publish YearFebruary 2014

    Description

    John Wiley Special Events Creating And Sustaining A New World For Celebration 7Th Edition by Goldblatt J

    Providing a comprehensive guide to understanding, planning, promoting, and producing special events, this seventh edition of Special Events describes the theory and practice of all aspects of event management. Written for current and future event leaders, the text continues to expand its emphasis on the growing globalization of the profession, taking into account the skills leaders need to deal with other cultures, societies, and business practices to plan and deliver successful events. New coverage includes sustainability, technology, security/risk management, and the impact of social media on events and event marketing. 15 all–new case studies have been included, as well as a brief glossary of terms at the end of each chapter to further define the terms used in the chapter.