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Sports Marketing 6th Edition 2021 Hardbound at Meripustak

Sports Marketing 6th Edition 2021 Hardbound by Matthew D. Shank, Mark R. Lyberger , Routledge

Books from same Author: Matthew D. Shank, Mark R. Lyberger

Books from same Publisher: Routledge

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    • General Information  
    Author(s)Matthew D. Shank, Mark R. Lyberger
    PublisherRoutledge
    Edition6th Edition
    ISBN9780367141646
    Pages796
    BindingHardbound
    LanguageEnglish
    Publish YearNovember 2021

    Description

    Routledge Sports Marketing 6th Edition 2021 Hardbound by Matthew D. Shank, Mark R. Lyberger

    * Strategic approach - from goal-setting and planning to implementation and control* Depth and breadth - substantial enough for any undergraduate or graduate course* Cutting-edge - completely new cases and examples, and new material on e-marketing and technology


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