Description
CENGAGE INDIA Beat The Odds : Avoid Corporate Death And Build A Resilient Enterprise by ROBERT A. RUDZKI
About the Book: Beat the Odds: Avoid Corporate Death and Build a Resilient Enterprise Table of Contents: Part I: Understanding the Reasons Underlying Success or Failure Chapter 1: Introduction Chapter 2: Why 9 Principles? (Arent There Enough Business Books Already?) Part II: The Building Blocks of Success: Nine Principles for Organizational Fitness and Success Chapter 3: Establish a Purpose Chapter 4: Live and Defend Your Core Values Chapter 5: Create the Future Chapter 6: Articulate an Inspiring Vision - and Lead! Chapter 7: Develop the Right Strategy Business Model and Competencies Chapter 8: Align and Energize the Organization Chapter 9: Measure Only What You Want to Achieve Chapter 10: Decide! Act! Get on With It! Chapter 11: When in Doubt Apply Common Sense Chapter 12: Implications for the Corporation and Individuals Part III: Profiles of Success: Three That Are Beating the Odds Chapter 13: Six Generations and Still Strumming: Martin Guitar Chapter 14: Starting Off on the Right Foot: LANXESS Corporation Chapter 15: Re-Tooling the Management Tool Kit: ITT Corporation Part IV: Next Steps Chapter 16: The Path Forward to Ensuring Long-Term Organizational Health and Resilience Chapter 17: Reader Exercises Illustrating the Nine Principles