Description
PEARSON INDIA Sales And Distribution Management 6Th Edition 2017 by Richard R Still and Edward W Cundiff
About The Book: Sales and Distribution Management: 6th Edition
Features
All chapters have been modified keeping in mind the Indian perspective.
Several recent and up-to-date examples on case studies have been included.
5 new chapters on Distribution Management emphasizing the role of channel partners, channel management, channel information systems, logistics and supply chain management have been included.
Market
Students pursuing MBA and PGDM