Description
Cengage Learning India Strategic Management: An Integrated Approach: Theory & Cases 12Edition by Charles WL Hill / Melissa A. Schilling / Gareth R. Jones
This comprehensive and engaging text presents the accumulated knowledge of strategic management scholarship in a way that is very accessible to students. Highly respected authors Hill Schilling and Jones integrate cutting-edge research on topics including competitive advantage corporate governance diversification strategic leadership technology and innovation and corporate social responsibility through both theory and case studies. Based on real-world practices and current thinking in the field the 12th edition features an increased emphasis on the changing global economy and its role in strategic management. Written by the authors the 30 cases cover small medium and large companies from a large range of industries and nations. Featured cases in this edition include Tesla motors India s Tata group skullcandy Uber Google